What We Do
Proudly Made in Africa is a Trade Justice and Global Citizenship Education social enterprise.
We aspire for a world where African communities thrive, where African entrepreneurs, communities and their businesses capture the value of their own talent and resources through responsible, ethical and ecologically sustainable trade practices creating fair incomes, equal opportunities and well-paying jobs on the continent.
PMIA aims to support this future in three ways:
(1) Delivering Global Citizenship Education programmes and lectures in Ireland in third level colleges and within business leadership circles to change the narrative on Africa from aid to trade, innovation, creativity and entrepreneurship.
(2) Supporting Value Chain Reform in Africa to be reimagined, reformed and redesigned to more finished goods at origin, share value fairly and benefit all stakeholders
(3) Creating Scholarships & Internships for African students to access third level education and ultimately well-paying jobs and careers that can benefit their families and communities.
#1 Global Citizenship Education
For too long Africa’s story has been told by outsiders and it has focused on the negative – poverty, conflict, corrupt and charity. We believe this creates a deeply misguided view of the continent.
Proudly Made in Africa is dedicated to bringing African voices, perspectives and experiences into Irish colleges, universities and lecture theatres to let the people of the continent tell their own story and change the narrative from aid and charity to responsible trade, innovation, creativity and entrepreneurship.
We engage with universities, business schools, educators and students in five key ways:
Lecture & Course Collaboration & Delivery: Collaborating with educators, we develop and deliver lectures and modules that introduce Africa, sustainable development and global citizenship topics to students across the campus in undergraduate and postgraduate studies.
Empower Students to Engage with Africa: (research projects & case studies): As an integral part of PMIA’s engagement, our team supports student projects to connect directly with entrepreneurs, scholars and organisations in Africa. We enable students to work on real life business challenges from real SME’s in Africa where students deliver final reports and analysis to entrepreneurs and stakeholders in Africa.
Research and Knowledge Exchange: (Ireland & partners in Africa): By harnessing the strength of our networks across Africa, PMIA establishes mutual beneficial research collaboration opportunities for educators and students in Ireland. PMIA initiates Africa research cooperation between Irish and Africa partner universities and research centres include securing opportunities for research funding and PhD and post-doctoral fellowships as well as funding for visiting scholars in Irish business schools.
Collaborating on Digital Content Creation: PMIA is building a digital library of our GCE materials, recorded as five and ten minute components, for use as samples, courses, modules and lectures. The content will allow lecturers ands colleges to complement in-class lectures with digital elements or instruct students to complete coursework online in preparation for workshops and projects.
Co-organizing Africa Business Conferences: Utilizing our experience running Africa Business Conferences, symposiums and workshops PMIA offers support to organise such events in business schools to benefit students, and educators alike.
#2 Trade Justice
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#3 Scholarships and Jobs
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